The Holiday Shoppe on Scent Street
Client: Native
When you were little did you ever dream of being even littler so you could completely immerse yourself in the holidays by exploring the holiday village your mom would so proudly display every season? Our challenge was to keep the clean, modern look the Native brand has established with their Gen Z audience while conjuring up the bright, and playful, Kid Core esthetic of their youth.
With new scents that sleigh....and skate! The festive and fun flavors of our Native Holiday Shoppe collection takes you back to that time when magic and magical scents filled the air and anything was possible.
This year we invite you to feel like a kid again and come visit the intoxicating aromas of the Native Holiday Shoppe on Scent Street.
Role: Campaign concepting, Building sets, assisting art department, leading project through production. We took the project from initial concept to final shoot in under a month, delivering two :15s and a suite of :06 social cuts.